Online viral marketing and grassroots outreach have emerged as ideal tactics for developing strategic marketing plans for Moms.
	Develop your marketing plan for moms with our Mom Central Consulting team, utilizing our connections with Mom Experts and Opinion leaders to meet your specific marketing objectives with powerful Mom Marketing techniques and Word of Mouth and grassroots campaigns that activate Moms on a either a national, regional or local basis to:
	WORD OF MOUTH
	Foster word of mouth via strategic marketing to moms through viral mom marketing techniques like e-mail pass-alongs, from super influencer moms to playground moms, online reviews, chat forum discussions, peer recommendations and activities
	SAMPLING CAMPAIGNS
	Engage in sampling campaigns with candid feedback, advocacy and pass-alongs
	DRIVE TRAFFIC
	Drive traffic to targeted destinations such as a retailer, event, or website
	SALES PROMOTION
	Participate in a sales promotion such as a contest or special offer
	COUPON PROMOTIONS
	Respond to special trial and purchase opportunities
	REAL TIME EVENTS
	Have Moms attend a specific event or create local community or “living room” gatherings on their own